Innovative Influencer-Company Matching Service: Revolutionizing Public Relations

‍Development Details and Features

• Influencer-Focused Web App: Tailored to meet the needs of influencers, this application streamlines the process of finding and engaging with potential business partners. Features include personalized project recommendations, an intuitive interface for managing communications, and tools for tracking engagement metrics.
• Company-Focused Web App: Designed for businesses, this application allows companies to easily identify and connect with influencers. Key features include advanced search filters, campaign management tools, and real-time analytics to monitor campaign performance.
• Administrator Web App: A comprehensive tool for administrators to oversee all platform activities. It includes features for user management, content moderation, and data analytics.

Challenges Tackled

1. Addressing the manual and time-consuming process of mediating business interactions between clients and influencers
2. Streamlining the flow of information and communication between all parties involved
3. Developing a user-friendly interface that caters to the diverse needs of influencers and companies

Design Innovations

Centralized Information Management:
We've implemented a design that allows for efficient management of interactions between influencers and companies, as well as active project information, all in one unified administrator interface.

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User-Friendly Navigation:
The platform utilizes a card-style layout to present various types of information in an organized and accessible manner. This design choice ensures that users can quickly understand and navigate through different project requirements, client details, and deadlines.
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Progress Tracking and Status Management:
Companies can manage and track the progress of multiple projects with ease, thanks to a well-thought-out user interface. This UI provides a clear view of the status of each project, the number of new applications, pending payments, and other crucial information, all consolidated into a minimal and effective screen layout.

Project Phases

• UI/UX Design: Our design phase focused on creating an intuitive and aesthetically pleasing interface, ensuring an optimal user experience.
• Main Development: The development phase involved constructing robust backend systems and fluid frontend interfaces, ensuring seamless interaction between all components of the service.
• Infrastructure Maintenance: Ongoing infrastructure maintenance ensures high availability, security, and scalability of the service.

JIITAK Team Composition and Roles

• Project Manager: Oversees the entire project, ensuring deadlines are met and objectives are achieved.
• UI/UX Designer: Focuses on designing a user-friendly and engaging interface for the app.
• Project Leader: Coordinates the team's efforts and ensures cohesive progress towards project goals.
• Application Engineers: Develop the core functionalities of the web apps, focusing on performance and user experience.
• Web Front-End Engineers: Craft the visual and interactive elements of the web apps, implementing responsive designs.
• Backend Engineers: Build and maintain the server-side logic, database interactions, and API integrations.
• DevOps Engineer: Manages the infrastructure and deployment processes, ensuring efficiency and reliability.
• QA Engineers: Responsible for quality assurance and testing, ensuring the software meets the highest standards.

Development Technologies

• Angular JS: Chosen for its robust framework, facilitating the development of dynamic web applications.
• Node.js: Provides a scalable and efficient backend, capable of handling numerous simultaneous connections.
• MongoDB: Offers a flexible and powerful database solution, ideal for handling the diverse data requirements of the platform.
• AWS: Ensures reliable and scalable cloud infrastructure, supporting the service’s growing user base and data needs.